Gruppo Nutrition Announces Partnership with Speed Skating Canada

Gruppo Nutrition and Speed Skating Canada partner to help fuel speed skaters at all levels

OTTAWA, ONTARIO – Speed Skating Canada and Gruppo Nutrition have announced a new partnership that will help fuel Canada’s most successful Olympic sport by making premium sports nutrition products available to speed skaters at all levels of the sport, from recreational athletes to members of the National Team program.

Gruppo Nutrition is dedicated to bringing the highest quality nutrition to endurance athletes worldwide. Originally established in 2006, the Ontario-based company specializes in tailoring supplements to meet the unique needs of today's high-performance athletes throughout their training, recovery, and nutrition routines.

Committed to delivering products grounded in the latest sports science research, Gruppo Nutrition ensures their sports nutrition and everyday protein drinks use premium ingredients, devoid of artificial colors, sweeteners, and preservatives. Every product in the Elite category undergoes rigorous testing for substances prohibited by the World Anti-Doping Agency (WADA), making them safe for use on the national and international stage. Gruppo also has a standard product line for those who do not require WADA compliant nutrition products.

“Dating back to 2008, when the original Custom Fuel Program was created in collaboration with Susan Boegman, Ben Sporer, and the late Gord Slievert, through to now where we directly support COPSIN and sport organizations like Cycling Canada, we have continued to learn by fuelling the best. Being able to work alongside the strongest minds in sport here in Canada has allowed us to evolve our product offerings, which power podium performances, and at the same time supports healthy agers optimize their muscle health.”

Darcy Haggith, Chief Executive Officer, Gruppo Nutrition

As part of this new partnership, Gruppo Nutrition will supply Speed Skating Canada’s national training centres in Montreal, Quebec City and Calgary with in-kind product, while also providing athletes within those programs with an exclusive discount code to supplement their nutrition needs and ensure they are fueled properly throughout the season.

“We’re thrilled that speed skaters across the country will now have access to premium sports nutrition products thanks to this new partnership with Gruppo Nutrition. Their products have helped power Canadian athletes from various sports to podium performances over the years, and we’re excited to see the positive impacts of Gruppo’s innovative fueling systems on the training, recovery and nutrition routines of Canada’s top speed skaters.”

Joe Morissette, Chief Executive Officer, Speed Skating Canada

In addition to Speed Skating Canada, Gruppo Nutrition also has a longstanding partnership with Cycling Canada and the Canadian Olympic and Paralympic Sport Institute Network (COPSIN), and directly supports Olympians and Paralympians from a variety of different sports, including Melissa Bishop, Cindy Ouellet, Brianna Hennessy, Sarah Orban, Sophie Bukovec, Nick Wammes, Jill Moffatt and Jenny Casson.

Speed Skating Canada’s partners provide essential support to the nationwide development of the sport, from grassroots to high performance. To learn more about our sponsors, suppliers and opportunities for collaboration, visit www.speedskating.ca/partners.

About Speed Skating Canada

Speed Skating Canada is the national governing body responsible for the organization, coordination and administration of both short track and long track speed skating in Canada. Founded in 1887, we proudly represent over 13,000 athletes, coaches, officials and volunteers from coast to coast. Our non-profit organization is accountable to our 13 provincial and territorial speed skating organizations (PTSOs) and our national team program. We’re here to rally, inspire and lead the charge for our country’s most successful Olympic sport.

About Gruppo Nutrition

Gruppo Nutrition is dedicated to bringing the highest quality nutrition — along with a simple, smart approach — to endurance athletes worldwide. Originally established in 2006, Gruppo has grown to encompass a wide array of sports nutrition, everyday protein drinks, as well as clinical research, and partner co-packing and fulfillment services. Today, while they are proud to fuel some of the world's most elite athletes with the highest grade, ultra-premium sports nutrition, they are even more excited to make that same product easily accessible to all athletes.